SmartWater continues to embolden people to live unconventionally smart by turning water bottles into astrological signs.

Smart-OLOGY

We were asked to develop organic social content based on inclusive key moments and trends. For the past 3-4 years astrology has been taking social media by a storm.

From the funny memes to the constant threads of quirky personality traits, people have been obsessed with the stars. To keep the momentum going we asked the audience their big 3 based on smart water’s brands.

Art Director: Imani Green

Copywriter: Edythe Rodriguez